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Value for Money: How to improve wellbeing and reduce misery

David Frayman, Christian Krekel, Richard Layard, Sara MacLennan and Isaac Parkes

Abstract

The government spends billions on our behalf. How do we want this money to be spent? This report reviews a range of policies and asks the fundamental question which should be asked of every policy: Does it deliver value for money? In other words, what benefit does it deliver to people relative to its net cost to the government. This benefit/cost ratio is the key single number the government should be looking at when it makes its spending decisions. In each case the benefits are measured in terms of the monetary equivalent of the impact of the policy in improving wellbeing. And the costs include an allowance for savings in subsequent years.

Why are workers so sad? These researchers offer clues – and recommendations

Fast Company

Layard cites his research, along with studies by George Ward, an economics research fellow at Oxford University, and Jan-Emmanuel De Neve, a professor of economics and behavioral science at Oxford’s Saïd Business School, which demonstrates the impact of worker well-being on individual- and firm-level performance. 

While more conservative economists prioritize quantifiable measures like income, rather than subjective emotions like happiness, Layard says “we should be measuring the benefit of a policy not by its effect on income, but by its overall effect on well-being.” The professor cheekily rejects the idea that studying wellness is not a hard science. “We are the hard-headed ones and they are the softies,” he argues. 

Happiness and Age: Summary

John F. Helliwell, Richard Layard, Jeffrey D. Sachs, Jan-Emmanuel De Neve, Lara B. Aknin and Shun Wang

In this issue of the World Happiness Report we focus on the happiness of people at different stages of life. In the seven ages of man in Shakespeare’s As You Like It, the later stages of life are portrayed as deeply depressing. But happiness research shows a more nuanced picture, and one that is changing over time.

In the West, the received wisdom was that the young are the happiest and that happiness thereafter declines until middle age, followed by substantial recovery. But since 2006-10, as we shall see, happiness among the young (aged 15-24) has fallen sharply in North America – to a point where the young are less happy than the old. Youth happiness has also fallen (but less sharply) in Western Europe.

By contrast, happiness at every age has risen sharply in Central and Eastern Europe, so that young people are now equally happy in both parts of Europe. In the former Soviet Union and East Asia too there have been large increases in happiness at every age, while in South Asia and the Middle East and North Africa happiness has fallen at every age.

The World Happiness Report is a partnership of Gallup, the Oxford Wellbeing Research Centre, the UN Sustainable Development Solutions Network, and the WHR’s Editorial Board. The report is produced under the editorial control of the WHR Editorial Board.

From 2024, the World Happiness Report is a publication of the Wellbeing Research Centre at the University of Oxford, UK.

World Happiness Report 2024: Most comprehensive picture yet of happiness across generations

Fresh insights from the World Happiness Report 2024, released today (March 20), paint the richest picture yet of happiness trends across different ages and generations.

The findings, announced today to mark the UN’s International Day of Happiness, are powered by data from the Gallup World Poll and analysed by some of the world’s leading wellbeing scientists.

Experts use responses from people in more than 140 nations to rank the world’s ‘happiest’ countries. Finland tops the overall list for the seventh successive year, though there is considerable movement elsewhere:

  • Serbia (37th) and Bulgaria (81st) have had the biggest increases in average life evaluation scores since they were first measured by the Gallup World Poll in 2013, and this is reflected in climbs up the rankings between World Happiness Report 2013 and this 2024 edition of 69 places for Serbia and 63 places for Bulgaria.
  • The next two countries showing the largest increases in life evaluations are Latvia (46th) and Congo (Brazzaville) (89th), with rank increases of 44 and 40 places, respectively, between 2013 and 2024.

Significantly, the United States of America (23rd) has fallen out of the top 20 for the first time since the World Happiness Report was first published in 2012, driven by a large drop in the wellbeing of Americans under 30. Afghanistan remains bottom of the overall rankings as the world’s ‘unhappiest’ nation.

For the first time, the report gives separate rankings by age group, in many cases varying widely from the overall rankings. Lithuania tops the list for children and young people under 30, while Denmark is the world’s happiest nation for those 60 and older.

In comparing generations, those born before 1965 are, on average, happier than those born since 1980. Among Millennials, evaluation of one’s own life drops with each year of age, while among Boomers life satisfaction increases with age.

Rankings are based on a three-year average of each population’s average assessment of their quality of life1. Interdisciplinary experts from the fields of economics, psychology, sociology and beyond then attempt to explain the variations across countries and over time using factors such as GDP, life expectancy, having someone to count on, a sense of freedom, generosity and perceptions of corruption.

These factors help to explain the differences across nations, while the rankings themselves are based only on the answers people give when asked to rate their own lives.

Prof John F. Helliwell, Emeritus Professor of Economics at the Vancouver School of Economics, University of British Columbia, and a founding Editor of the World Happiness Report, said: “The broad country coverage and annual surveys of the Gallup World Poll provide an unmatched source of data about the quality of lives all over the globe. There are now enough years of data, going back to 2006, to enable us this year to plausibly separate age and generational patterns for happiness.

“We found some pretty striking results. There is a great variety among countries in the relative happiness of the younger, older, and in-between populations. Hence the global happiness rankings are quite different for the young and the old, to an extent that has changed a lot over the last dozen years.”

Jon Clifton, CEO of Gallup, said Effective policymaking relies on solid data, yet there remains a significant lack of it in various parts of the world. Today’s World Happiness Report attempts to bridge some of these gaps by offering insights into people’s perceptions of life on Earth. It offers more than just national rankings; it provides analytics and advice for evidence-based planning and policymaking. Our role in research on World Happiness is a natural fit with our longstanding mission: providing leaders with the right information about what people say makes life worthwhile.”

The World Happiness Report 2024 also features curated submissions on the theme of happiness across different age groups from experts at the forefront of wellbeing science.

Observing the state of happiness among the world’s children and adolescent population, researchers found that, globally, young people aged 15 to 24 report higher life satisfaction than older adults, but this gap is narrowing in Europe and recently reversed in North America.

Findings also suggest that the wellbeing of 15- to 24-year-olds has fallen in North America, Western Europe, the Middle East and North Africa, and South Asia since 2019 – but in the rest of world it has risen. Overall, though, there is a notable global scarcity of wellbeing data available for children below the age of 15.

Further work examines the relationship between wellbeing and dementia, identified as a significant area of research in a globally aging population.

Researchers highlight not only the impact of dementia on the wellbeing of individuals but also the reverse association: the demonstrable predictive power of higher wellbeing to reduce the risk of developing the disease in later life.

Finally, a team of researchers used a large survey of life satisfaction of older adults in what is now the world’s most populous nation: India. They found that within this older Indian population, increasing age is associated with higher life satisfaction, matching the findings of the global analyses.

These researchers also analysed the complex impact of India’s caste system on wellbeing among older adults, though satisfaction with living arrangements, perceived discrimination and self-rated health emerged as the top three predictors of life satisfaction in this study.

Prof Jan-Emmanuel De Neve, Director of Oxford’s Wellbeing Research Centre, Professor of Economics and Behavioural Science at Saïd Business School, and an Editor of the World Happiness Report, said “Once again the World Happiness Report uncovers some special empirical insights at the cutting edge of the wellbeing research frontier. Piecing together the available data on the wellbeing of children and adolescents around the world, we documented disconcerting drops especially in North America and Western Europe. To think that, in some parts of the world, children are already experiencing the equivalent of a mid-life crisis demands immediate policy action.

“It is a great privilege and responsibility for our Centre at Oxford to become the next custodian of the World Happiness Report and we’re committed to continuing to give the world the best evidence on the state of global happiness in collaboration with our partners.”

The World Happiness Report is a partnership of Gallup, the Oxford Wellbeing Research Centre, the UN Sustainable Development Solutions Network, and the WHR’s Editorial Board.

The report is produced under the editorial control of the WHR Editorial Board, formed of John F. Helliwell, Lord Richard Layard, Jeffrey D. Sachs, Jan-Emmanuel De Neve, Lara B. Aknin, and Shun Wang.

Read the report in full at worldhappiness.report.

  1. Nation rankings use data from the Gallup World Poll’s nationally representative samples for the years 2021 to 2023 (inclusive). They are based on answers to the main life evaluation question asked in the poll. This is called the ‘Cantril Ladder’: It asks respondents to think of a ladder, with the best possible life for them being a 10 and the worst possible life being a 0. They are then asked to rate their own current lives on that 0 to 10 scale.

Wellbeing: Science and Policy

What produces a happy society and a happy life?

Written by two of the world’s leading experts on the economics of wellbeing, Richard Layard and Jan-Emmanuel de Neve, the book Wellbeing: Science and Policy shows how wellbeing can be measured, what causes it and how it can be improved. This interdisciplinary concept brings us new notions about how building a happier society is also a path to implementing successful policies.

The event will start with a brief presentation by the authors, followed by an expert panel moderated by the Dean of the School of Government, Ngaire Woods. On it, Professors Anna Petherick, Kate Orkin, Paul Collier and Roger Crisp will explore how their research in the fields of policy, economics, philosophy, and development interacts with the study of happiness. The panel will close with an open Q&A session.

All attendees will have the chance to win a copy of the book and are invited to stay for a drinks reception at the Blavatnik School building.

The Lemann Foundation Programme hosts this event in partnership with the Wellbeing Research Centre.

Speakers

Richard Layard is a leading British economist, who thinks society’s goal should be the wellbeing of the people. His landmark book Happiness: Lessons from a New Science has influenced policymakers worldwide. He is a co-founder of Action for Happiness, of the World Happiness Report and the World Wellbeing Movement. In 2020, he was awarded the Lifetime Achievement Award by Britain’s Economic and Social Research Council.

Jan-Emmanuel De Neve is a Belgian economist and professor at the University of Oxford where he directs the Wellbeing Research Centre. He is best known for his research on the economics of wellbeing, which was selected among ‘The Management Ideas that Mattered Most’ by Harvard Business Review, and he was awarded the Veenhoven Award for his contributions to the scientific study of happiness. He is an editor of the World Happiness Report and co-founder of the World Wellbeing Movement.

Ngaire Woods is the founding Dean of the Blavatnik School of Government and Professor of Global Economic Governance at Oxford University. Her research focuses on how to enhance the governance of organisations, the challenges of globalisation, global development, and the role of international institutions and global economic governance.

Anna Petherick is Associate Professor of Public Policy at the Blavatnik School of Government, University of Oxford, where she directs the Lemann Foundation Programme, and lectures on the core graduate course, the Politics of Policymaking, as well as teaching several executive courses. Anna’s research explores the connections between gender, identity, political polarisation, corruption, trust, and integrity. From 2020 onwards, she has also focused on the social and political aspects of COVID-19.

Kate Orkin is a Blavatnik School Associate Professor in Economics and Public Policy and a Supernumerary Fellow of Merton College. Her research focuses on urban labor markets, mental health, cash transfers, and interventions in developing countries.

Paul Collier Blavatnik School Professor of Economics and Public Policy and a professorial Fellow of St Antony’s College. His research explores civil war, aid impacts, democracy in low-income societies, urbanization, private investment in African infrastructure, and organizational cultures.

Roger Crisp is a Professor of Moral Philosophy, Uehiro Fellow, and Tutor in Philosophy at St Anne’s College. His research encompasses various areas within Moral Philosophy, such as the History of Philosophy, Metaethics, Normative Ethics, and Practical Ethics.

Behavioral Scientist’s Notable Books of 2023

Behavioral Scientist

From the back cover: “What produces a happy society and a happy life? … We can now answer this question using state-of-the-art empirical evidence. This transforms our ability to base our decisions on the outcomes that matter most, namely the wellbeing of us all including future generations. Written by two of the world’s leading experts on the economics of wellbeing, this book shows how wellbeing can be measured, what causes it and how it can be improved.”

The science and policy of wellbeing

What produces a happy society and a happy life?

The discipline of wellbeing science seeks to answer this question using empirical evidence about what makes lives more worth living. It aims to transform our ability to base our decisions on the outcomes that matter most, namely the wellbeing of us all including future generations.

Join Professor Lord (Richard) Layard and Professor Jan-Emmanuel De Neve, co-authors of a recent book “Wellbeing: Science and Policy”, as they discuss with Professor Sir Charles Godfray, Director of the Oxford Martin School, how wellbeing can be measured, what causes it and how it can be improved.

To register to attend, either in person in Oxford or online, please visit oxfordmartin.ox.ac.uk/events/wellbeing.

Wellbeing: Science and Policy

Richard Layard and Jan-Emmanuel De Neve

What produces a happy society and a happy life? Thanks to the new science of wellbeing, we can now answer this question using state-of-the-art empirical evidence. This transforms our ability to base our decisions on the outcomes that matter most, namely the wellbeing of us all including future generations. Written by two of the world’s leading experts on the economics of wellbeing, this book shows how wellbeing can be measured, what causes it and how it can be improved. Its findings are profoundly relevant to all social sciences, including psychology, economics, politics, behavioural science and sociology. A field-defining text on a new science that aims to span the whole of human life, this will be an invaluable resource for undergraduate and graduate students, policy-makers and employers, who can apply its insights in their professional and private lives. This title is also available as Open Access on Cambridge Core.

Lord Prof. Richard Layard

Centre for Economic Performance, LSE

The Finnish Secret to Happiness? Knowing When You Have Enough

The New York Times

Frank Martela, a psychology researcher at Aalto University, agreed with Ms. Paasimaki’s assessment. “The fact that Finland has been ‘the happiest country on earth’ for six years in a row could start building pressure on people,” he wrote in an email. “If we Finns are all so happy, why am I not happy?”

He continued, “In that sense, dropping to be the second-happiest country could be good for the long-term happiness of Finland.”

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